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After lengthy debate about the campaign, the BACC decided the adverts do not comply with the broadcast advertising code.

In a written reply, it said: "This concept of eating eggs every day for breakfast unfortunately goes against what is now the generally accepted advice of eating a varied diet.

"If they are going to ban egg adverts, then I think they should ban all car adverts because cars really are dangerous - and bad for the environment."Scroll down for more ...

Amanda Cryer of the British Egg Information Service said: "We have been shocked by this ruling as eggs are a healthy, natural food which are recommended by nutritionists.

"Many other advertisers clearly promote their products to be eaten every day so we are very surprised that eggs have been singled out in this way.

Kristoffer Hammer of the BACC said: "Dietary considerations have been at the centre of the new rules for advertising and in consideration of this we felt that these adverts did not suggest a varied diet." The 'Go To Work On An Egg' campaign ran from 1957 until 1971, with the first TV advert broadcast in 1965.

Tom Hanks hit out at President Trump in a speech after being honored by the National Archives Foundation on Saturday night.

The Academy Award-winning actor knocked the president's response to the controversy over the comments he allegedly made to a Gold Star Widow last week - calling it 'one of the biggest c**k-ups on the planet Earth.''I'm only knowing what I read in the newspapers and what have you, and it just seems like one of the biggest c**k-ups on planet earth, if you ask me,' Hanks said to CNN.

It was a straightforward piece of advice which appeared to do a generation of Britons no harm at all.

But the classic advertising slogan 'Go to Work on an Egg' is far too dangerous for modern-day audiences, it seems.

Advertising watchdogs have banned the catchphrase, claiming it fails to promote a varied and balanced diet.

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