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Then in the past couple months, it was brought under Tumblr’s umbrella.
Karp wouldn’t say whether Cabana and Tumblr would integrate at any point.
Though Tumblr is launching this app and has been involved in its development, Cabana didn’t originate inside the company.
The app started in a Yahoo incubator and caught Karp’s interest after he saw a demo.
But that experience of getting to sit there there and watch [a video] with them as they watch it for the first time, that just didn't exist yet.” Karp’s hope is that people will use Cabana to introduce their friends to “that ridiculous or amazing or totally insightful incredible video” they’ve just found.
It’s supposed to replicate that experience of being in a room together, pulling up a favorite You Tube video, and watching everyone’s reaction before starting on another.
“When I saw [the app for the first time], I said, ‘Shit, I can't believe you actually can't do this yet,’” says Tumblr founder and CEO David Karp.
“One interesting thing we spent a lot of time on is making sure audio is balanced between in chat and hanging out.” Lee also says the new features planned for Cabana should keep the app distinct from its competitors.Tumblr is getting into video chatting today with a new app called Cabana.The app lets up to six people video chat at the same time, but with a twist: Cabana isn’t about just getting together to talk, it’s about getting together to watch You Tube videos.Developers have tried and failed at group video chatting countless times, but there’s at least some reason to think Cabana may be on to something.For one, it has Tumblr’s backing and will get plenty of promotion.And the app is also built with many of the same mechanics used by Houseparty, the group video chatting app launched by the company behind Meerkat, which has seen some early success.